Too many business owners fail to spend time designing a sales process for current clients, one that continues to build trust and credibility over time and continues to add value to the relationship.
The bottom line? It’s all about your customer. She is the life blood of an ongoing, successful business venture.
Numerous studies show the cost of acquiring a new customer is 5-10 times that the cost of maintaining an existing one. So, doesn’t it make sense that you should spend your time and effort in this area? I think so, and I would like to help you with it.
When I coach business owners on the Book Yourself Solid© System, we spend a lot of time designing the “sales process” — how to build trust and credibility over time with prospective customers, ultimately leading to a sale.
Here are the advantages of a systematized, scheduled, and content-rich customer retention system:
- Your company remains at the forefront of your customer’s mind, increasing the likelihood of referrals.
- By including “non-selling” messages in your ongoing contact, you build goodwill, increasing the likelihood that your customer will return to you the next time they need your service or product. It also increases the likelihood your customer will refer you to their circle of influence.
- These programs are very affordable, both financially and time-wise, and easy to implement and execute. You get to work “in” your business, rather than “on” it.
Your “Tune-Up” has three parts. First, we’ll identify what you are doing now in your customer retention efforts. Then together, we’ll evaluate how consistent you are in those efforts. Finally, I’ll make easy to implement recommendations on how to make your system more time and money efficient.
Contact me by phone at 847.370.9473, or through my contact form. Our initial meeting (either in person or by telephone) will document your current customer retention system. After the analysis and follow-up questions, you will receive my comprehensive analysis and recommendations.
The entire process typically takes 2 weeks or less and, after that, you will be on the road to more repeat customers and referrals from those customers than you can handle!
The normal fee for this program is $497, but, as one of my subscribers, you are eligible for a 50% discount, only $247. You will probably recoup your cost on your first repeat or referred sale! Don’t delay, contact me today!

