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	<title>Coach Brent Burns &#187; BYS Sales Cycle</title>
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	<link>http://www.coachbrent.com</link>
	<description>Helping community based business owners get booked solid!</description>
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		<title>How to Talk About What You Do &#8212; Live and in person!</title>
		<link>http://www.coachbrent.com/2009/06/07/how-to-talk-about-what-you-do-live-and-in-person/</link>
		<comments>http://www.coachbrent.com/2009/06/07/how-to-talk-about-what-you-do-live-and-in-person/#comments</comments>
		<pubDate>Sun, 07 Jun 2009 19:17:04 +0000</pubDate>
		<dc:creator>Brent</dc:creator>
				<category><![CDATA[BYS Sales Cycle]]></category>
		<category><![CDATA[How to Talk About What You Do]]></category>
		<category><![CDATA[Speaking & Demonstrating]]></category>
		<category><![CDATA[Chamber of Commerce]]></category>
		<category><![CDATA[clients]]></category>
		<category><![CDATA[customer retention]]></category>
		<category><![CDATA[marketing strategies]]></category>
		<category><![CDATA[small business owner]]></category>

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		<description><![CDATA[Can you talk about what you do? (It&#8217;s not that hard!) Do think the &#8220;Elevator Speech&#8221; is the answer?  (It isn&#8217;t!) When asked what you do, do you answer with your professional category?  (Wrong!) For my friends and readers who live in the Crystal Lake, Illinois area, I will be teaching a live workshop this [...]


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		<title>Think Big Manifesto &#8212; Buy it today!</title>
		<link>http://www.coachbrent.com/2009/04/27/think-big-manifesto-buy-it-today/</link>
		<comments>http://www.coachbrent.com/2009/04/27/think-big-manifesto-buy-it-today/#comments</comments>
		<pubDate>Mon, 27 Apr 2009 13:29:16 +0000</pubDate>
		<dc:creator>Brent</dc:creator>
				<category><![CDATA[BYS Sales Cycle]]></category>
		<category><![CDATA[Personal Brand]]></category>
		<category><![CDATA[Personal Development]]></category>
		<category><![CDATA[Change Your Life]]></category>
		<category><![CDATA[Michael Port]]></category>
		<category><![CDATA[Think Big Manifesto]]></category>

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		<description><![CDATA[My mentor, coach, friend and big thinker Michael Port releases his fourth (and best) book today, the Think Big Manifesto.  Here is a note from Michael: Calling all big, bright, forward-thinking, possibly still dreaming, hard core intellectual thinking, down-to-earth realistic-being, even and especially the  secretive big thinkers. The world needs you.   The handbook for [...]


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		<title>Are You Excited About the Recession?</title>
		<link>http://www.coachbrent.com/2009/01/26/are-you-excited-about-the-recession/</link>
		<comments>http://www.coachbrent.com/2009/01/26/are-you-excited-about-the-recession/#comments</comments>
		<pubDate>Mon, 26 Jan 2009 16:06:01 +0000</pubDate>
		<dc:creator>Brent</dc:creator>
				<category><![CDATA[BYS Sales Cycle]]></category>
		<category><![CDATA[Customer Retention]]></category>
		<category><![CDATA[Keep-in-Touch]]></category>
		<category><![CDATA[Red Velvet Rope]]></category>
		<category><![CDATA[80/20 rule]]></category>
		<category><![CDATA[Book Yourself Solid]]></category>
		<category><![CDATA[ideal client]]></category>
		<category><![CDATA[keeping in touch]]></category>
		<category><![CDATA[Recession]]></category>

		<guid isPermaLink="false">http://www.coachbrent.com/blog/?p=152</guid>
		<description><![CDATA[I am, here&#8217;s why:  Ever hear of the 80/20 rule?  You know, the theory that, in any given industry, 20% of the people do 80% of the business.  So what happens to this rule during a recession?  For starters, you can bet that many of the 80% that weren&#8217;t doing the majority of the business got out [...]


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